Boston Red Sox AR

Boston Red Sox Highlight Video featuring created Snap experiences and web AR experience.

Worked with Major League Baseball to help produce the first 3D augmented reality asset to be publicly used on their proprietary app, utilizing web AR. Created additional Snapchat experiences for social media using Lens Studio viewed by 10,000+ users. Live footage shown for all video.

The Boston Red Sox wanted to increase user interaction on social media and with their proprietary web based mobile app. Through these initiatives I created, hundreds of Snapchat users used my created lenses and the mobile app interaction increased by 19% in 1 home stand.

3D assets created in Maya, 2D assets in Illustrator & After Effects.